Alexander Glos, i2i Media China’s CEO recently sat down
with Stephen Nold to discuss the opportunities and challenges
in the China market for IAEM’s April issue of E2.
Glos focused his discussion on the market misconceptions and
highlighted his experience in China as an international expo producer.
Glos commented, “exhibitors have already made the choice
to move to China. The question is: how are you going to capture
the money they will spend in a place that will be the largest
economy in the world?”
Glos continued, “some consider it [China] less risky than
the traditional Western market because of the great opportunities.”
With over 20 years of international trade show experience and
seven years in China, Glos is now leading an international Chinese
firm fully licensed to produce events and publish magazines in
China.
i2i China maintains offices in Beijing and Guangzhou with an affiliate
office in Chengdu. The company is focused on events and media
in Oil & Gas, International Tourism, Automotive, Information
Technologies, as well as Waste & Environmental Technologies.
The company also maintains a global consulting business with clients
including Visit Florida and Texas Tourism.